Retail Market Basket Analysis: A Quantitative Modelling Approach

Extending market basket analysis with graph mining techniques: A real case

A common problem for many companies, like retail stores, it is to find sets of products that are sold together. The only source of information available is the history of sales transactional data. Common techniques of market basket analysis fail when processing huge amounts of scattered data, finding meaningless relationships. We developed a novel approach for market basket analysis based on gr...

Market Basket Analysis of Retail Data: Supervised Learning Approach

Price Relationships and Spillover Effects of Price Volatilities in Iran's Rice Market

Rice plays an especial role in Iranian households' nutrition basket. The volatilities of its price during recent years caused consumers' dissatisfaction. This paper investigates spillover effects of price volatilities (at the wholesale and retail levels) in the Guilan Province rice market. The Generalized Autoregressive Conditional Hetroscedasitic (GARCH) model was used for the monthly time per...

A Dynamic Analysis of Market Efficiency on Benchmark Crude oil markets: Based on the Adaptive Market Hypothesis

This paper examines the applicability of the adaptive market hypothesis (AMH) as an evolutionary alternative to the efficient market hypothesis (EMH) by studying daily returns on the three benchmark crude oils. The data coverage of daily returns is from January 2th 2003 to March 5th 2018. In this paper, two different tests in the form of two distinguished classes (linear and nonlinear) have bee...

A combined approach for segment-specific market basket analysis

Market baskets arise from consumers’ shopping trips and include items from multiple categories that are frequently chosen interdependently from each other. Explanatory models of multicategory choice behavior explicitly allow for such category purchase dependencies. They typically estimate own and across-category effects of marketing-mix variables on purchase incidences for a predefined set of p...